The Final Step In Article Marketing, Promotion
In the first article in this series, I talked about why article marketing. The second article I talked about doing article marketing with a purpose, writing articles that contain the information people are actually searching for. By now you have an article written on a specific topic that people are searching for. Also by now, you have a call to action at the end of this article so you can click on that at any time you choose to offer a solution to the readers problem.
Now we want to make sure people will see your article. This is the part of article marketing that is a promotion strategy. First, post your article on your blog or to an authority site like Ezinearticles, Hub Pages, Squidoo etc. so it’s on the internet. Then you have to promote your article through article directories so it will show up higher in the search engines. It’s not as difficult as it may sound if you use the right article marketing tools that take the heavy lifting out of it.
Article Marketing Is All About Backlinks
It’s actually really simple, you want as many sites a you possibly can to link back to your original article source you just posted to your blog. When submitting to article directories for article marketing, you get 2 links that you can put in your author resource box. You want to use your first link to point to your original article source with the keyword your article is about and the second link contains your call to action going to the front page of your blog or to a capture page.
Article Marketing Automation
The best way to submit articles to article directories for is to use an article submitter. There are many different submitters available and I’ve used quite a few. There are some free but I’ve noticed that you often get what you pay for so the free ones get your content up but not to as many directories as you need to really compete online. The best on by far in my opinion that is used by top internet marketers is called Article Marketing Robot.
Article Marketing Robot is the Ferrari of article submitters. Of course this is a software program that you buy and download to your computer. It is extremely inexpensive for what you get when you buy Article Marketing Robot. It has tons of features inside that will take a lot of work out of the equation for you. Once you put your article into Article Marketing Robot you want to spin it. Spinning an article replaces words you’re using with different words and creates a new article using different words that still mean the same. Since it creates a different article, the search engines look at these as a unique piece of content. Article Marketing Robot can submit to more than 2,000 article directories, blogs and other sites with a push of a button.
Once you spin your article inside Article Marketing Robot, click submit and you’re able to choose whether you submit your articles over a period of time or all at once. If you are pointing your first link within the author resource box to your original article source on your blog you’ll want to submit over time. If you are pointing it to an authority site like Ezinearticles, Hub Pages, YouTube etc. you can submit all at once. After you submit your articles using Article Marketing Robot it will only be a few hours until you start seeing it show up higher in the search engines.
With article marketing, the more articles you submit on a consistent basis the higher they will rank on the search engines and the traffic to your blog will increase in dramatically. If you want to learn my exact process to generate massive traffic to any website through the use of article marketing, click here now.